Description Since my first attempt in 1996, I have compiled many top-10 lists of the biggest mistakes in Web design. See links to all these lists at the bottom of this article. This article presents the highlights: the very worst mistakes of Web design. (Upd…
Description Most search engines consider hidden text to be spam — but there are several kinds of hidden text, and Web designers use some kinds of hidden text for legitimate reasons that have nothing to do with fooling a search engine into giving the site a high …
Description Sticky: Bing SEO : Is SEO for Bing necessary? Started by PhilipSEO, Aug 30th, 2010 01:00 PM. 2 Pages “¢: 1 2. Replies: 17; Views: 16,410 …
Description This post originally appeared on Insiders , a new section on Inbound Hub . To read more content like this, subscribe to Insiders . Search engine optimization isn”™t about ranking for that one perfect keyword phrase anymore. It”™s about mak…
Description Like all other areas of SEO, local SEO is an ever-evolving entity. The last few years in particular have seen huge changes in the tools and techniques businesses need to use to rank well for location-specific searches. Another part of the problem …
Description The core of a sound content marketing strategy is the wise use of both owned and paid media. Samuel Scott explains in this post.
Description SEO and PR, once upon a time, existed as two different entities and offered different digital marketing features. Today, you”™ll witness that this isn”™t any longer the case. Presently, SEO and PR now are working more closely together within a new …
Description Scoped search allows users to limit their search to a section or type of content on a website instead of searching everything in one go. Typically, it is implemented in two ways: drop-down scope selection and autocomplete scope suggestions , whi…
Description … quick and simple method for reviewing competitive SEO placements and determining the value of SEO opportunities. In analyzing why competitors … look at a simple process for determining the value of SEO optimization. 1. Determine the Volume of SEO Traffic The first step is to make a list …
Description Local Local SEO might seem confusing, but that”™s only because of its massive potential. If executed properly and with a focus on improving customer experiences, local SEO can be reduced to a simple series of best practices that any business…
Description Though Google gets roughly 3.5 billion searches a day , there are really only three types of searches that people perform — navigational, informational, and transactional. If you want get more people to find you in search, you need to know how to o…
Description When I first started out in marketing, I thought I knew what SEO was all about. I knew it stood for search engine optimization. And I knew that the better your SEO was, the higher you would rank on search engines. I’m an SEO genius now, right? …
